The Model group, based in Weinfelden and operating throughout Europe, is the first industrial company located in Switzerland to dare to take the step and to produce its new company profile in stereo 3D (s3D). An experience and a gain in every aspect. For the first time, the size of the modern production facilities and production processes can be shown in a realistic and impressive manner. Indeed we are able to perceive reality with our own eyes.

The film was produced in Europe at Model locations in Germany, Poland and Czech Republic in full 3D by MUVI AG. Thanks to the use of the new twin-lens camera TD300 from Sony, the shooting time did not last longer than a conventional 2D production and only required a 3-man team. The director, Hanspeter Aliesch, is convinced that: "cost-conscious production is important. But it is also important that the audience should enjoy a company movie, because it can expect a special „experience" when watching a movie in 3D. It is even more important that the movie should leave an impression; the impression of perception in stereo-3D also refers to the field of "experience". Emotionality is experienced intensively and it ultimately impacts our actions".